Project it on the side of the building they say. Whoa, that would actually be quite cool. But what shall we project?! It's a tough question, as you could say it's the most important aspect of the project. We are trying to project something back into the environment we have taken lots of information out of.
From saying that, a cool piece could show the information we have taken out of it? Like showing a number, and then what that represents. Like one frame could simple spell out '32' then the next frame would say 'number of cars passing this building in 2 minutes'. I can't remember our data of by heart so that probably isn't right but you get the idea.
Or we could show animations like that including images form inside the building like making it a viewing window into the building, giving it the sense of a dead vacant carcass, which it essentially is.
We will most probably start with a curtain pull at the start and end, as it was a theatre in its past so this will link to the building history whilst also act as a go into/outro/transition. What ever is projected onto the building I want it to stop people in their tracks, and I want to hear horns beeping. The lights gone green pal...